Privacy Policy

Effective Date: 13/08/25

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Lillywhite Cakes (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, make a purchase, or contact us.

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1. Information We Collect

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We may collect the following information from you:

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• Personal details: Name, email address, phone number, delivery address.

• Order details: Products purchased, payment method (we do not store your full card details).

• Website usage data: IP address, browser type, pages visited, and time spent on the site (via cookies and analytics tools).

• Messages and enquiries: Information you send via our contact form, email, or social media.

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2. How We Use Your Information

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We use your personal information to:

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• Process and deliver your orders.

• Respond to your questions or requests.

• Improve our products and website experience.

• Send updates about our menu, offers, or events (if you opt in).

• Comply with legal and tax obligations.

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3. Sharing Your Information

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We do not sell or rent your information to third parties.

We may share your data with:

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• Payment processors (to securely process payments).

• Delivery services (to send your orders).

• Service providers who help us run our website or business, under confidentiality agreements.

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4. Cookies

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Our website uses cookies to improve your browsing experience and to help us understand how visitors use the site.

You can adjust your cookie settings in your browser at any time.

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5. Data Storage and Security

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We store your information securely and take steps to protect it from loss, misuse, or unauthorised access.
We only keep your data for as long as necessary to fulfil the purposes set out in this policy.

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6. Your Rights

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Under UK data protection laws, you have the right to:

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• Access the personal data we hold about you.

• Request corrections to inaccurate data.

• Request deletion of your data (where legally possible).

• Withdraw consent for marketing at any time.

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To exercise these rights, contact us using the details below.

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7. Contact Us

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If you have any questions about this Privacy Policy or how we use your data, please contact:

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Lillywhite Cakes
Email: lillywhitecakes@hotmail.com
Phone: 07824 395856